I’m the founder and “ideas guy” for Interclue Ltd, an internet startup in Christchurch, New Zealand. Interclue is a browser add-on that helps you “click less and do more”, and it’s been installed over 300,000 times this year. We have a 5 star rating on addons.mozilla.org, where we are currently a “recommended” addon. Interclue was actually the first Firefox add-on made in the Southern Hemisphere to be recommended by Mozilla.
Once you have Interclue installed, every link you hover over will have little icons inserted next to it – we call them Linkclues – they tell you a little bit about the link – if it’s a PDF, an mp3, or an ordinary page, which site it’s on, whether it’s a broken link or if it will try to load in a new window – lots of potentially useful information. Then when you mouse over those icons, you get the Clueviewer, a sort of “uber-tooltip” containing a content preview along with optional medadata that tells you more about it – eg what people have tagged it with on del.icio.us, or the current Digg count.
Unlike other “web preview” systems, Interclue works entirely through your browser so there are no privacy issues – and it works everywhere, including on intranet systems. It intelligently reformats pages into “microcontent” suitable for display in a tooltip, and it has all sorts of clever features built in that you can turn on or off at a whim depending on just how clueful you want to be today.
We are funded by local angel investors and are planning to raise Venture Capital later on this year to see just how clueful we can make the Internet by the time 2010 rolls around.



